Byju’s ‘seeking early end’ to BCCI deal

Smriti Mandhana and Harmanpreet Kaur of India celebrate victory in the T20 International against Australia. (by Pankaj Nangia/Getty Images)
Smriti Mandhana and Harmanpreet Kaur of India celebrate victory in the T20 International against Australia. (by Pankaj Nangia/Getty Images)

Indian education technology firm Byju’s is said to be seeking an early exit to its sponsorship deal with the Board of Control for Cricket in India (BCCI).

This content is available to SportBusiness Sponsorship subscribers only

Talk to our team of experts about a subscription today

Already have an account? Sign in here