ADQ backs NBA’s Abu Dhabi games

Kyrie Irving of the Dallas Mavericks makes a pass against the Minnesota Timberwolves (Photo by Ron Jenkins/Getty Images)
Kyrie Irving of the Dallas Mavericks makes a pass against the Minnesota Timberwolves (Photo by Ron Jenkins/Getty Images)

Abu Dhabi-based investment and holding company ADQ has signed a wide-ranging deal with the National Basketball Association (NBA), through which it will serve as the presenting partner of this year’s pre-season games in the city.

This content is available to SportBusiness Sponsorship subscribers only

Talk to our team of experts about a subscription today

Already have an account? Sign in here