News

The Colombian Football Federation (FCF) has agreed a new sponsorship deal with Allianz.

Sportswear company Adidas has agreed a “long-term” deal to provide the kit for Spanish top-tier Liga football club Osasuna.

The Dutch Speed Skating Association has agreed a two-year extension to its partnership with main sponsor KPN.

Petrobras has struck a four-year sponsorship deal with the Brazilian Judo Confederation.

SIWIDATA has signed an agreement with the International Canoe Federation (ICF) to provide timing and scoring services for various events throughout the 2013 season.

German Bundesliga top-tier handball club SG Flensburg-Handewitt has extended its sponsorship deal with Danish financial services company Sparinvest.

Budweiser and the National Hockey League Players’ Association (NHLPA) have agreed a new multi-season partnership to help bring fans closer to the sport and its players.

Adidas has agreed extended deals with New Zealand rugby union stars Richie McCaw and Dan Carter to continue their roles as company ambassadors until 2016.

C Spire Wireless has signed a three-year extension to its partnership with National Basketball Association (NBA) side the Memphis Grizzlies.

The English Football Association will sell newly-created territory-specific international sponsorship deals as part of its next rights cycle.