Rowing
The Boat Race extends Chapel Down sponsorship
Cryptocurrency exchange Gemini title sponsors relocated Boat Race
British Rowing continue analytics deal with SAS
Round-Up: New Fifa international window, Royals deal challenges taboos, NZ North v South match returns, and more
Mizuno ups sponsorship stake in British Rowing
Spar builds on European Championships association
British Rowing extends SAS partnership
Global analytics company SAS has signed a three-year extension to its partnership with British Rowing.
Mizuno adds Boat Race to rowing portfolio
Japanese sportswear and equipment company Mizuno has been named as the official performance apparel partner of the Boat Race, the annual rowing race between the English universities of Oxford and Cambridge.
Henley Royal Regatta signs first commercial partners
British Rowing signs landmark partnership with Mizuno
Chapel Down backs growth strategy with Boat Race deal
English wine brand Chapel Down Winery beat off challenges from a domestic rival and major champagne houses to become Official Wine Partner to the Oxford & Cambridge Boat Race, the annual match-up between men’s and women’s rowing crews from Britain’s two most prestigious universities.
The Boat Race signs wine partner
Boat Race title sponsors donate rights to Cancer Research UK
Title sponsorship of the 2016 Boat Race has been donated to the Cancer Research UK (CRUK) charity after an agreement between two of the event’s commercial partners was reached.
Parmigiani Fleurier signs on to support Boat Races
The Boat Race Company, which organises the annual rowing races between English universities Oxford and Cambridge, has agreed a partnership with luxury watch brand Parmigiani Fleurier.
Nuffield Health to make splash with Boat Race
Not-for-profit healthcare provider Nuffield Health has been announced as the official health and wellbeing partner of the 2015 Boat Race.
FISA renews WWF agreement
The World Rowing Federation (FISA) has extended its partnership with the World Wildlife Fund until 2019.
SAS UK & Ireland: British Rowing deal opens up opportunities
Business analytics software firm SAS’s sponsorship of British Rowing and the elite GB Rowing team could be the first of many tie-ups with sporting organisations, Mark Wilkinson, managing director of SAS UK and Ireland told Sports Sponsorship Insider.
Nike on board for 2014 Boat Race
US sportswear firm Nike has been announced as the official performance wear partner of the Boat Race for the 2014 edition of the historic UK rowing event.