News

Football

Wells Fargo has been unveiled as the exclusive retail banking and commercial lending sponsor of Major League Soccer, the top division of football in North America.

Football

Spanish Liga champion Barcelona has bolstered its commercial portfolio by signing a three-year deal with EA Sports and a four-year agreement with Italian designer Fashion Box's Replay brand.

Football

Oil and gas giant Total has agreed a two-year deal to become the new title sponsor of the Copa Sudamericana, South American football’s secondary club competition.

Football

English Premier League football club Manchester United has announced a multi-year sponsorship agreement in the Asia-Pacific region with American multi-national food and beverage company PepsiCo.

American Football

NFL American football team the San Francisco 49ers has announced a multi-year partnership with multi-national food and beverage company PepsiCo.

Fluid systems company Pirtek has reached a deal with Australian touring cars series V8 Supercars for the naming rights to its Enduro Cup for the next four years.

Rugby Union

Premiership Rugby has announced that the Heathrow Express airport rail link service has signed a two-year sponsorship deal under which it will become a key partner of the London Double Header season opener of the 2013-14 campaign.

Golf

MetLife has agreed a four-year deal to become an official marketing partner of golf’s PGA Tour and Champions Tour.

Football

English Premier League football club Newcastle United has announced a partnership with newly-launched global online gaming brand 138.com.

Sailing

The Oman Ministry of Tourism has agreed to become the official destination partner of the 2013 edition of the Cowes Week sailing regatta.