South America
Fluminense signs up Zoom as new shirt sponsor
Campeonato Brasileiro Serie A football club Fluminense has signed a shirt sponsorship deal with price comparison website Zoom.
Argentine Football Association replaces Santa Mónica with Torneos
The Argentine Football Association has terminated a partnership with the Santa Mónica agency in order to sign a new deal with the Torneos agency, which will assist the governing body in identifying new sponsors for the country’s national team.
Sky extends backing of Brazilian basketball league
Brazilian pay-television broadcaster Sky has extended its sponsorship of the NBB, the top tier of club basketball in the country.
Brazilian basketball league signs new sponsor
Brazil’s National Basketball League (LNB) has entered into a partnership with airport operator Infraero.
Umbro rekindles ties with Santos
UK sportswear company Umbro has signed a kit supply deal with Campeonato Brasileiro Serie A football club Santos.
Title sponsor signs on for Chile’s Formula E debut
Mining company Antofagasta Minerals has been named as the title sponsor of next year’s Formula E race in Santiago, which will mark Chile’s debut in the electric car-racing series.
Uber agrees kit deals with Brazilian football clubs
Transportation network company Uber has agreed kit sponsorship deals with Campeonato Brasileiro Serie A football clubs Atlético Mineiro and Cruzeiro.
Quilmes steps in to replace Axion as Superliga sponsor
Argentinian beer brand Quilmes has replaced energy company Axion as the title sponsor of the Superliga Argentina, the new top tier of domestic club football.
Peak to replace Nike as Brazilian Olympic Committee partner
Chinese sportswear manufacturer Peak has agreed a kit partnership with the Brazilian Olympic Committee (COB).
Fluminense extends shirt sponsorship deal with environmental foundation
Campeonato Brasileiro Serie A football club Fluminense has extended its shirt sponsorship deal with Fundação SOS Mata Atlântica, a non-governmental organisation that seeks to preserve the heritage of the Mata Atlântica rainforest.
Corinthians extend with shirt sponsor
Campeonato Brasileiro Serie A football club Corinthians has renewed its shirt sponsorship deal with electrical products manufacturer Foxlux.
Brazilian Basketball Confederation teams up with Motorola
The Brazilian Basketball Confederation (CBB) has agreed a sponsorship deal with US telecommunications company Motorola.
Axion continues as title sponsor of Argentinian football league
Energy company Axion has been named as the title sponsor of the Superliga Argentina, the new top tier of domestic club football.
Botafogo lands new shirt sponsor
Campeonato Brasileiro Serie A football club Botafogo has agreed a shirt sponsorship deal with transportation network company Cabify.
Corinthians sign new kit sponsors
Campeonato Brasileiro Serie A football club Corinthians has signed kit sponsorship deals with men’s fashion brand Cia do Terno and energy drinks company Ultra.
Grêmio agrees iPlace shirt deal
Technology company Apple’s largest Brazilian partner, iPlace, has agreed a shirt sponsorship deal with Campeonato Brasileiro Série A football club Grêmio.
Thinkseg partners with Fluminense after ending Santos deal
Campeonato Brasileiro Serie A football club Fluminense has signed a shirt sponsorship deal with insurance company Thinkseg.
Rosario Central signs new main sponsor
Argentinian Primera División football club Rosario Central has named consumer electronics manufacturer TCL as its new main sponsor.