Women's Rugby World Cup
Gallagher women’s deal provides proof of concept for new World Rugby approach
World Rugby believes a new, three-year sponsorship deal with insurance company Gallagher covering its women’s rugby events will act as a proof of concept for a new commercial approach. Faaez Samadi reports.
World Rugby unveils Gallagher as global women’s sponsor
Gallagher, the US insurance broker and consulting firm, has agreed a significant multi-year sponsorship deal with World Rugby to sponsor the women's game, including the showpiece Women's Rugby World Cup…
‘Our England Rugby deal comes out really strong for us’ Gareth Griffiths, O2 and Virgin Media
Gareth Griffiths, director, partnerships and sponsorship at Virgin Media O2, talks to SportBusiness Sponsorship about the refocusing of the telco’s sponsorship portfolio following O2’s merger with Virgin Media.