Indian Premier League (IPL)

Cricket
Media

Saudi Arabia's national tourism authority has become a sponsor of the Indian Premier League T20 cricket tournament
Cricket
Sponsorship & Marketing

Indian Premier League franchise Rajasthan Royals has announced an initiative with French energy management company Schneider Electric that will see the franchise attempt to neutralise its carbon dioxide…
Cricket

Activating its 2021 sponsorship, IPL payments partner CRED rolled out a set of comic commercials featuring actor Jim Sarbh and a team of cricketer/entertainer endorsers.
Cricket
Events

The Board of Control for Cricket in India has unveiled two more tournament sponsorship agreements ahead of the opening match from the latest edition of the Indian Premier League in Mumbai tomorrow (Saturday)
Cricket
Sponsorship & Marketing

Indian Premier League franchises have added more sponsors ahead of the latest edition of the tournament
Cricket
Sponsorship & Marketing

Indian e-commerce platform Meesho has announced sponsorship agreements with four Indian Premier League franchises ahead of the start of the latest edition of the T20 cricket tournament at the end of this…
Cricket
Sponsorship & Marketing

Indian Premier League franchises have announced a raft of new sponsorship agreements ahead of start of the latest edition of the T20 cricket tournament later this month
Cricket
Sponsorship & Marketing

Indian Premier League franchise Gujarat Titans has announced sponsorship agreements with Mumbai-based investment firm Capri Global and at-home dental brand Toothsi ahead of its debut season
Cricket
Sponsorship & Marketing

Indian Premier League franchise Mumbai Indians has renewed its sponsorship agreement with New Delhi-based consumer goods firm Usha International for a ninth consecutive season
Cricket
Sponsorship & Marketing

Indian Premier League franchise Rajasthan Royals has announced a principal sponsorship agreement with dried snacks brand Happilo ahead of the latest edition of the T20 cricket tournament
Cricket
Sponsorship & Marketing

The Board of Control for Cricket in India has announced a “multi-year” sponsorship agreement with payment services system RuPay ahead of the start of the 15th edition of the Indian Premier League later thi…
Cricket
Sponsorship & Marketing

Indian Premier League franchise Delhi Capitals has announced an "extended" sponsorship agreement with forex broker OctaFX, which becomes one of three principal sponsors
Cricket
Sponsorship & Marketing

Indian Premier League franchise Sunrisers Hyderabad has announced a principal sponsorship agreement with Indian second-hand cars trading platform Cars24
Cricket
Sponsorship & Marketing

Indian credit card challenger brand Slice has signed as the ‘Principal Sponsor’ of the Indian Premier League’s Mumbai Indians in a three-year deal, from 2022 to 2024. S
Cricket
Sponsorship & Marketing

Some Indian Premier League cricket teams are reported to be unhappy about an order from the Board of Control for Cricket in India barring them from agreeing sponsorship deals with cryptocurrency exchanges
Cricket
Licensing & Merchandising

Sportswear firm Puma and Indian Premier League cricket team Royal Challengers Bangalore are releasing a range of 'athleisure' clothes
Cricket

As India began reopening from its first national lockdown in late October 2020, soap brand Lifebuoy leveraged its partnership with IPL team Royal Challengers Bangalore to promote habits like wearing a mask, social distancing and maintaining proper hand hygiene.
Cricket

Dream11's wide-ranging activation program for 2020, its first year as IPL title sponsor, included a GIPHY Channel strand that gave locked-down Indian cricket fans a library of social meme fuel.