Formula One
Ficrea teams with Sauber for US Grand Prix
The Sauber Formula One team has reached a sponsorship agreement with Mexican financial services company Ficrea for this weekend’s US Grand Prix in Austin, Texas.
Star Sports partners McLaren for Indian GP
ESPN Software India has agreed a deal for its Star Sports website to sponsor the McLaren Mercedes Formula One team for this weekend’s Indian Grand Prix.
Red Bull retains CU relationship for Korean Grand Prix
Formula One motor racing team Red Bull Racing has confirmed convenience store company CU as its official team partner at the Korean Grand Prix for a third consecutive year.
BlackBerry pushes BBM through Mercedes partnership
Smartphone manufacturer BlackBerry has adapted its sponsorship agreement with the Mercedes Formula One team to promote its BlackBerry Messenger (BBM) service.
Lotus builds commercial roster with Emaar Properties
Dubai-based residential and commercial property investment company Emaar Properties has signed a two-year commercial agreement with the Lotus Formula One team ahead of this weekend’s Italian Grand Prix.
Red Bull renews with Simply for Italian GP
Formula One team Red Bull Racing has renewed its sponsorship agreement with supermarket chain Simply for this weekend’s Italian Grand Prix.
Marlboro renews with Ferrari F1
FERRARI’S FORMULA ONE team has renewed its long-standing partnership with tobacco giant Philip Morris International until the end of 2015. As a result, the team will maintain its association with the Marlboro brand and continue to be known as Scuderia Ferrari Marlboro.