Nottingham Forest CCO Henly departs after seven months
Nottingham Forest’s chief commercial officer Tyson Henly has left the English Premier League club after less than seven months, SportBusiness understands.
Octagon rejigs Apac division ahead of Brisbane 2032
The Octagon agency has reshuffled its executive team in the Asia-Pacific as it seeks to expand its presence in the region ahead of major sports events including the 2027 Rugby World Cup and Brisbane 2032…
Nottingham Forest, Burnley lock in sponsorship deals
Nottingham Forest has expanded its sponsorship agreement with software company Ideagen, making it the club’s first sleeve sponsor since its return to the English Premier League last season.
Nottingham Forest, Leeds United announce new training wear sponsors
Nottingham Forest has extended its sponsorship agreement with E.ON in a deal that sees the utilities firm become the English Premier League club’s official training wear partner.
Nottingham Forest reunites with Adidas in ‘multi-year’ deal
English Premier League club Nottingham Forest has announced a “multi-year” deal with Adidas that will see the sportswear brand become the official kit supplier for its men’s, women’s and academy teams.
Adi
BNP Paribas acquires Stockholm Open naming rights in Spring Media deal
The Stockholm Open tennis tournament has rebranded as the BNP Paribas Nordic Open as part of a “long-term” title sponsorship with the French bank brokered by the Spring Media agency.
Bayern to tour Japan in latest Bundesliga-Sky PerfecTV initiative
German Bundesliga club Bayern Munich has announced a pre-season tour of Japan as the league looks to continue its brand-building efforts in the market in partnership with local media rights-holder Sky…
Deutsche Telekom expands German Ice Hockey Federation rights deal
The German Ice Hockey Federation (DEB) has extended and expanded its media and sponsorship rights agreement with telco Deutsche Telekom for a further four years
Copa do Brasil scores Krona sponsorship deal
The Copa do Brasil has secured a sponsorship deal with tubing manufacturer Krona.
ARD audience for Germany’s World Cup opener dips below 10m as armband row continues
An average audience of 9.2 million people tuned into German broadcaster ARD’s coverage of the 2022 Fifa World Cup match between Germany and Japan amid new protests against Fifa’s ban on ‘OneLove’ armbands.