SANTA CLARA, CA - JULY 23: Ronald McDonald walks out with the match ball prior to the International Champions Cup 2017 match between Real Madrid v Manchester United at Levi'a Stadium on July 23, 2017 in Santa Clara, California. (Photo by Matthew Ashton - AMA/Getty Images)
South Korean carmaker Hyundai is investing at least €16.4m ($18.6m) in four new partnerships across four of Europe’s top football leagues this season.
In England, Hyundai is paying about £5m (€5.4m/$6m
German Bundesliga football club TSG Hoffenheim has agreed a new partnership with global asset management company Columbia Threadneedle Investments and has signed a one-season extension to its deal with…