Eni powers global awareness with World Superbikes

THE FIM SUPERBIKE World Championship (SBK) will have a new title sponsor for the 2012 season and beyond, after Italian energy company Eni agreed a multi-year deal ahead of round two of the series in Imola, Italy on March 31. While financial details of the agreement remain undisclosed, Sports Sponsorship Insider understands the deal to be worth around €5 million.

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