Drone Racing
DRL to create fan loyalty program with PointsKash agreement
Property looks to amplify its fan engagement efforts
Drone Racing League signs large-scale pact with Google Cloud
Property to begin its upcoming season in conjunction with developer conference
13th Pilot – Algorand & Drone Racing League
In September 2021 blockchain platform Algorand activated its new multi-year title partnership with the Drone Racing League (DRL)
The Sky Is Now The Limit – DraftKings & Drone Racing League
After changes to its broadcast approach and the introduction of new legislation, January 2021 saw new Drone Racing League (DRL) ‘Official Sports Betting Partner’ DraftKings roll out a multi-stage, dig…
DRL extends run of dealmaking with Nacon pact
Drone racing property partners with French gaming products maker
DRL signs $100m deal with blockchain firm Algorand
Five-year agreement is the largest partnership in league history
DraftKings, DRL strike betting deal
Upstart racing property continues rapid run of dealmaking
Drone Racing League, T-Mobile strike multiyear 5G-focused partnership
The Drone Racing League and German mobile communications company T-Mobile have announced a wide-ranging partnership which is focused on advancing 5G-powered drone technology
Drone Racing League partners with BodyArmor, Champion Athleticwear and Respawn
The Drone Racing League has secured a commercial boost by announcing partnerships with sports drink BodyArmor, apparel brand Champion Athleticwear and gaming furniture brand Respawn.
Former Miami Dolphins executive Mark joins DRL’s new hires
The Drone Racing League (DRL) has announced three new senior hires, including Ari Mark, the former National Basketball Association and National Football League executive, who will now lead global sponsorships…
Drone Racing League signs Bud Light as first major sponsor
The Bud Light beer brand has agreed a deal to become the first major sponsor of the US-based Drone Racing League.
DR1 Racing flies off with new partner
Drone racing organisation DR1 Racing has entered into a partnership with children’s entertainment company Spin Master.
Mountain Dew gets behind drone racing through DR1 tie-up
Soft drinks brand Mountain Dew has entered into a global sponsorship deal with drone racing organisation DR1 Racing in what is termed the first branded partnership for the emerging sport.