Mobile Phones
#GoForItChallenge – OPPO & FC Barcelona
During the 2020-21 season, Chinese smartphone brand Oppo borrowed a TikTok trend to digitally engage with Barcelona fans amid the pandemic.
A, O & B – Wiko & SD Eibar
In Q1 2016, smartphone brand Wiko supported SD Eibar in a community health campaign that saw the letters corresponding to the main blood types removed from the players’ shirts.
5G Call & Shot of the Night – Oppo & the Fédération Française de Tennis
Chinese smartphone brand Oppo’s campaign around the 2020 French Open spanned online and on-site initiatives to promote the 5G Find X2 Pro handset, primarily targeting young adults.
Oppo focused on India-hosted events in new ICC cycle
The International Cricket Council has renewed its global partnership with Chinese smartphone manufacturer Oppo at a rights fee increase of about 19 per cent
#ChampionsSofa – Sony & Uefa
Sony boosted the profile of its Xperia smartphones via its 2017-18 Uefa Champions League sponsorship that featured a Gogglebox-style activation called #ChampionsSofa.
Be a Shot Maker – Oppo & the International Cricket Council
With the ‘Be a Shot Maker’ campaign, smart phone brand Oppo leveraged its ICC partnership to boost exposure in its South Asian strongholds and new UK target market.
Byju’s to replace Oppo as India sponsor
Chinese mobile phone manufacturer Oppo is set to be replaced as India’s national cricket team shirt sponsor by Byju’s, an online tutoring and educational platform.
Oppo renews Global Partner deal with Barcelona
Chinese smartphone brand Oppo has renewed its partnership with LaLiga club Barcelona
Oppo to quit Indian cricket sponsorship – report
Chinese smartphone brand Oppo will stand down from its role as main sponsor of India’s national cricket team next year, according to reports.
Oppo combines flagship product launch with Cricket World Cup campaign
Chinese smartphone brand Oppo has combined the launch of its flagship Reno handset with its ICC Cricket World Cup campaign: #BeAShotmaker.
Oppo, Infosys add cash and new energy to Roland-Garros roster
The French Tennis Federation (FFT) has struck two deals for the Roland-Garros grand slam tournament.
Oppo becomes first Chinese partner of Roland-Garros, Paris Masters
Chinese smartphone brand Oppo has signed a new Premium Partner deal with Roland-Garros and the Paris Masters.
Under the three-year deal, Oppo will sponsor the two competitions from 2019 to 2021.
Wimbledon secures major five-year investment from Chinese smartphone brand Oppo
Under the five-year global deal, Oppo will become the first Official Smartphone Partner of The Championships, Wimbledon, as the event is officially known.
Wimbledon signs first Asian partnership with Chinese smartphone brand Oppo
The organiser of the Wimbledon tennis tournament has signed a new partnership with Chinese smartphone brand Oppo – its first ever with an Asian brand.
Vivo signs as first title sponsor of PUBG Mobile Club Open
Chinese smartphone maker Vivo has signed as the first title sponsor of the PUBG Mobile Club Open
TCL adds to MLS club partnerships
Mobile phone manufacturer TCL Communication has extended partnerships with LA Galaxy and Seattle Sounders, and signed new agreements with fellow Major League Soccer teams Atlanta United and New York Red…
Smartphone maker OnePlus sets new bar with Fnatic shirt deal
Fnatic's new front-of-shirt deal with Chinese smartphone maker OnePlus is believed to be the biggest shirt deal in esports history, SportBusiness Sponsorship has learned.
Chicago Fire lands new shirt sponsor
Major League Soccer team Chicago Fire has unveiled mobile communications company Motorola as its new main shirt sponsor.
The Chicago-based company has signed a three-year deal with the club