Tour de France

Latest Features

Global brand awareness and active customer engagement are the drivers behind Czech car manufacturer Škoda’s sponsorship programme.

Dijon mustard producer Amora has agreed a partnership with the Tour de France

French employment agency network Adecco has entered into a partnership with the Tour de France cycling event.
 

German tyre manufacturer Continental has been named as an official partner of the Tour de France cycling event.

Adhesive products manufacturer Bostik has upgraded its partnership with the Tour de France under a new two-year deal with the cycling ‘Grand Tour’ event.