South African Rugby Union (SA Rugby)
SA Rugby to set up commercial unit with investor ASG
All Blacks dwarf rival unions in sponsorship income ahead of 2023 Rugby World Cup
One Nation, One Jersey (One Beer) – Castle Lager & the South African Football Association/SA Rugby/Cricket South Africa
Round-Up: New Fifa international window, Royals deal challenges taboos, NZ North v South match returns, and more
Round-Up: Singapore GP questions, AFL training starts, Taiwan admits more fans, and more
South African Rugby Union extends with FlySafair
MTN seeks to extend headline Springboks sponsorship
Springboks sign five-year kit extension with Asics
SA Rugby lands new sevens sponsor
SA Rugby, the governing body of rugby union in South Africa, has named beer brand Castle Free as the new headline sponsor of its sevens teams.
MTN replaces Vodacom as SA Rugby headline sponsor
SARU secures new main sponsor for Currie Cup
Business solutions provider Nashua has agreed a deal with the South African Rugby Union to become the new main sponsor of the Currie Cup domestic competition.
Castle Lager maintains commitment to South African rugby through SAB extension
The South Africa Rugby Union, the sport’s national governing body, has agreed a five-year extension to its long-running partnership with South African Breweries.
Standing out in crowded South African telecoms marketplace
Rugby union is an increasingly attractive proposition to South African telecoms companies because of its ABC1 audience that can afford subscriptions fees for pay-television platforms. Rugby union is broadcast exclusively on pay-television in South Africa. This audience has led to a crowded sponsorship marketplace.
Vodacom extends Super Rugby ties under fresh SARU deal
Telecommunications company Vodacom has extended its long-running partnership with the South African Rugby Union, the sport’s governing body in the country.
SARU energised by sports drink renewal
The South African Rugby Union, the governing body of rugby union in the country, has renewed a sponsorship deal with sports drink Energade.
SARU hires new partner
The South African Rugby Union has agreed a sponsorship deal with Bidvest Car Rental.
Outsurance replaces Marriott as SARU partner
The South African Rugby Union has entered into a partnership with insurance company Outsurance.
SARU in talks with sponsors to replace Absa, BMW
The South African Rugby Union (SARU) is in talks to replace two of the main sponsors of its Springboks national team.