Olympique Lyonnais
Veolia adds environmental and women’s team strategy to Lyon deal
Utility company Veolia has become the official ‘Environmental Partner’ of French Ligue 1 club Olympique Lyonnais and the sleeve sponsor of the club’s title-winning women’s team.
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Olympique Lyonnais reviews sponsorship goals in wake of Covid-19
French Ligue 1 football club Olympique Lyonnais has downgraded its objective of achieving between €43m ($46.5m) and €46m in sponsorship income next season because of the Covid-19 pandemic.
Lyon swap Hyundai for Emirates in five-year shirt deal
French football club Olympique Lyonnais has signed global airline Emirates as its new shirt sponsor
Olympique Lyonnais acquires shirt rights at Tony Parker-owned basketball club
Ligue 1 football club Olympique Lyonnais has acquired jersey branding rights to the men’s and women’s team shirts of French basketball team LDLC ASVEL.
Lagardère adds Crédit Agricole as Lyon’s women’s team sponsor
French football's Olympique Lyonnais has announced Crédit Agricole Centre-Est, a regional arm of the French financial institution, as an official partner of its women’s team.
Herbalife Nutrition France partners OL women’s team, deal brokered by Lagardère
Nutritional supplements brand Herbalife Nutrition France has a become an Official Sponsor of the Olympique Lyonnais women’s team in a one-year deal to June 30, 2020.
Olympique Lyonnais adds Deliveroo and Teddy Smith as on-kit sponsors
French Ligue 1 club Olympique Lyonias has added food delivery service Deliveroo and menswear brand Teddy Smith to its sponsorship portfolio
Mastercard partners with women’s teams at Arsenal, Olympique Lyonnais
US financial services firm Mastercard has strengthened its commitment to women’s football after signing new partnerships with Arsenal and Olympique Lyonnais.
Hyundai’s four-club European football sponsorship offensive inspired by Lyon success
South Korean carmaker Hyundai is investing at least €16.4m ($18.6m) in four new partnerships across four of Europe’s top football leagues this season.
In England, Hyundai is paying about £5m (€5.4m/$6m
Adidas expands esports sponsorship, signs with Lyon EDG
German sportswear brand adidas has inked a new sponsorship deal with Lyon EDG, the esports wing of Ligue 1 club Olympique Lyonnais
Lyon ties up new sleeve sponsor
Recruitment company Groupe Adéquat has agreed a deal to become the new sleeve sponsor of French Ligue 1 football club Olympique Lyonnais.