International Biathlon Union (IBU)
Krauss to vacate Infront Austria MD, winter sports roles
Stefan Krauss, the long-standing managing director of Infront Austria and the agency’s vice-president of winter sports, is to leave the company by the end of next month.
LaVita secured as IBU World Cup main sponsor, adds FIS rights
The International Biathlon Union (IBU) has announced German health food brand LaVita as a main sponsor on a three-year deal
BMW extends long-term backing of International Biathlon Union
German automotive manufacturer BMW has renewed its sponsorship of the International Biathlon Union (IBU) in a deal brokered by the Infront agency
Carlsson returns to FIS after quitting IBU post
Niklas Carlsson is returning to the International Ski Federation (FIS) after quitting his position as secretary general of the International Biathlon Union (IBU)
IBU lands Decathlon sponsorship ahead of new World Cup season
The German arm of French sporting goods retailer Decathlon has agreed a deal to become a main sponsor of the International Biathlon Union’s World Cup series from the 2021-22 season.
Infront retains commercial rights to IBU World Cup event in Antholz
The organising committee for the International Biathlon Union (IBU) World Cup event in Antholz, Italy has extended its agreement with sports marketing agency Infront
Infront retains IBU marketing rights to 2030 in improved deal
The International Biathlon Union (IBU) has extended its marketing rights contract with sports marketing agency Infront.
SportBusiness understands the deal is worth around €3.75m ($4.05m) per season.