CSM Sport & Entertainment
Unilever becomes latest sponsor of The Hundred in CSM-brokered deal
The England and Wales Cricket Board’s (ECB) new franchise cricket tournament The Hundred has added consumer goods group Unilever to its growing portfolio of sponsors.
CSM agrees tie-up with players agency Football Capital
Chime Communications-owned marketing agency CSM has announced that it has entered into a new agreement with global football management agency Football Capital
LPGA chooses CSM to drive sponsorship sales
The Ladies Professional Golf Association has appointed the CSM Sport & Entertainment agency to sell its sponsorship packages
Nike financially ‘hammered’ by Covid-19 but Knight optimistic for sport’s comeback
Nike underperformed Wall Street expectations by more than $900m ($762
United tops European sponsorship table
English Premier League club Manchester United is Europe’s biggest player in the football sponsorship market, according to a new report issued by CSM Sport & Entertainment, a division of marketing services g…
HSBC signs record deal with Rugby Sevens Series
Global bank HSBC has renewed its Sevens Series title sponsorship with World Rugby from 2019-20 to 2022-23.
CSM and Greenroom partner for sponsorship venture
CSM Sport & Entertainment, a division of marketing services group Chime Communications, has partnered with Melbourne-based agency Greenroom Digital to launch a new sponsorship activation venture
CSM wins LaLiga contract to sell global deals
CSM Sport & Entertainment, the sports marketing agency owned by Chime Communications, beat off strong competition from rival agencies IMG and the WPP-owned ESP Properties to become exclusive global agent…
Zak Brown takes chief executive role at CSM
Global sports marketing agency CSM Sport & Entertainment (CSM), has promoted Zak Brown, currently chief executive of JMI, CSM’s motorsport agency, as the group chief executive officer of CSM as part of a senior management reorganisation.
Zak Brown outlines CSM vision
Zak Brown, currently chief executive of motorsports agency, JMI, has been appointed as the group chief executive officer of global sports marketing agency CSM Sport & Entertainment (CSM). Reflecting on the move, Brown talks exclusively to Sports Sponsorship Insider about his vision for the group.