English Premier League football club West Bromwich Albion has renewed its partnership with online betting company Bet365.
The multi-year extension with the UK operator comes with one year remaining on its existing West Brom deal.
Bet365 will remain as the club’s UK and European betting partner and its branding will feature on pitchside LED boards at the Hawthorns stadium and on interview backdrops.
West Brom has a number of partnerships in the betting sector, with Asian company TLCBet signed up as its principal partner and shirt sponsor for the 2015-16 season.
Last week, Albion agreed a one-year betting partnership with NetBet, while Freebets.com and 666Bet are the club’s digital betting partner and gaming partner in Asia respectively.
West Brom begins its 2015-16 Premier League campaign with a home game against Manchester City tonight (Monday).