HomeNewsNewsClothing - SportsHandballGermany

Rhein-Neckar Löwen nets Puma kit deal

German Handball Bundesliga club Rhein-Neckar Löwen has signed a new kit supplier partnership with German sportswear manufacturer Puma.

The length of the agreement was not disclosed but the team said a “long-term” partnership has been signed. The deal begins with the 2019-20 Bundesliga season.

Puma will provide the men’s first team with kit, with the deal also covering the club’s women’s team, all youth teams and associated coaches and supervisors.

Puma will replace rival German sportswear firm Erima as Rhein-Neckar Löwen’s kit supplier.

Matthias Bäumer, area manager for Puma DACH, said: “The deal helps us to sharpen our profile as a strong handball brand and to further expand our team sports business.”

Rhein-Neckar Löwen won the Bundesliga in 2016 and 2017 and finished second last season.

Most recent

French multinational insurance brand AXA will pay about £12m ($15.3m/€13.6m) per year as the new training kit partner of Premier League club Liverpool, SportBusiness Sponsorship has learned.

Barclays bank will pay between £4m ($5.2m/€4.6m) and £4.5m per season as the first title sponsor of the FA Women’s Super League, SportBusiness Sponsorship has learned. T

Chinese smartphone brand Oppo will pay between £8m (€9.26m/$10.3m) and £9m per year to partner with the Wimbledon tennis championships, according to industry sources.

US sportswear brand Nike is paying about $7.5m (€6.7m) per year to sponsor China’s League of Legends Pro League (LPL), according to industry sources.