Qatar Airways to support IAAF worlds

Qatar Airways has been unveiled as the official national airline partner of the 2019 World Athletics Championships.

The International Association of Athletics Federations event will take place from September 27 to October 6 in Qatar’s capital, Doha.

As part of the deal, discounted air fares will be available for travelling to the championships via Qatar Airways’ website.

The event, which will bring together more than 3,500 athletes, coaches and officials at the Khalifa International Stadium.

Qatar Airways is already a high-profile supporter of a number of sporting events hosted by the emirate.

The company’s role as an official partner and the official airline of football’s global governing body Fifa will ensure significant exposure during the 2022 World Cup in Qatar.

Additionally, the airline is a sponsor of the Qatar Open men’s and women’s tennis event, as well as the Qatar Classic Squash Championship.

Most recent

1XBet spent big to oust BetVictor as Liverpool's exclusive betting partner, and MG Motor upgraded its China deal to global

When the IMG agency was acquired by WME and Silver Lake Partners in 2014, some industry experts thought its marketing services arm, IMG Consulting, would be sold off under new management

Several Premier League clubs have seen uplifts of 40 per cent or more in the value of their front-of-shirt rights going into the 2019-20 season, SportBusiness Sponsorship has learned.

Tyre company Continental opted to upgrade to a premium stage finish sponsorship package at this year’s Tour de France