Nexans upgrades to shirt branding position at RC Lens

(Photo by Marcio Machado/Eurasia Sport Images/Getty Images)

French cable systems and services company Nexans has extended and strengthened its sponsorship of French Ligue 1 outfit Racing Club de Lens.

The two-year extension, from 2023-2024 to 2024-2025, was managed for the brand by the Sportfive marketing agency, which brokered the original deal, initiated in December 2021 for the remainder of the 2021-22 season.

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