The International University Sports Federation (FISU) has agreed a partnership with sports equipment manufacturer Molten, as the body looks to develop its recently-formed World University League of 3×3 Basketball.
Molten has been named the league’s official ball supplier for the 2016 to 2018 seasons. The two parties will launch and promote a ball for the league as part of the agreement.
“As a long-term Fiba (International Basketball Federation) partner, Molten is committed to contributing to the development of 3×3 basketball,” Molten president and chief executive Kiyo Tamiaki said. “We are excited with FISU’s initiatives to promote the sport at university level. It is our great pleasure to be a part of it by supplying our brand new 3×3 basketball, ‘Libertria 5000 3×3’.”
The FISU World University League of 3×3 Basketball was launched earlier this year. Molten is currently the official basketball of Fiba.