Spanish sportswear brand Kelme has signed as official match ball supplier and referee kit supplier to China League One, the country’s second-highest division.
The agreement is a four-year deal that will run until the end of the 2022 season.
This season, Kelme will also sponsor 10 of the 16 clubs in China League One, including Qingdao Huanghai and Beijing BG.
China League One’s 2019 season kicked off last Saturday on March 9.
Already a strong presence in China, Kelme also sponsors all teams in the women’s Chinese Super League.
US rival Nike kits out all teams in the men’s Chinese Super League – the country’s top tier.
In Spain, Kelme is one of the country’s fastest-growing kit providers. It now sponsors four clubs in LaLiga – RCD Espanyol, Deportivo Alavés, Rayo Vallecano, SD Huesca – and six more in Spain’s lower divisions.