Hummel makes Super League entry with Wigan Warriors deal

Danish sportswear company Hummel has expanded its presence in rugby league by agreeing a four-year deal to become the new kit partner of reigning Super League champion Wigan Warriors.

The contract will run from the 2020 season, with Hummel to produce three bespoke kits each campaign, as well as a range of training and leisure wear.

Hummel will succeed Italian sportswear manufacturer Errea in the role. Wigan said it conducted an extensive tender process, with several offers considered and Hummel chosen as the club’s preferred option.

The Warriors will be the first Super League club to wear kit made by Hummel, which is currently one year into a four-year deal with the Rugby Football League.

“Hummel has recognised the value of Wigan Warriors as a springboard into the Betfred Super League and beyond,” Wigan Warriors executive director Kris Radlinski said.

“They have ambitions to become one of the most recognised brands in the manufacture of sports kit worldwide, which matches with our ambitions of being the leading rugby league club in world.

“Their work with another iconic rugby league brand, the Great Britain Lions, has already highlighted Hummel’s expertise and understanding of rugby league fans and the wider sporting apparel market.”