The National Hockey League’s Vegas Golden Knights have signed a multiyear partnership with The Juice Standard, a Las Vegas-based cold-pressed juice restaurant.
The partnership designates The Juice Standard as the Official Local Juicery Partner of the Golden Knights.
As part of the deal, The Juice Standard will create co-branded juices with Golden Knights themes. It will also be the title sponsor of a home game during the 2019-20 regular season and be featured on a digital dasherboard during all home games at T-Mobile Arena.
The Juice Standard will also sponsor Zip Blimp contests for fans, be promoted by members of the Golden Belles and Vegas Vivas, and be on the team’s official social platforms throughout the season.
Further reading: The Golden goose | How the Knights hit the jackpot in Vegas