Print services provider FlexPrint has retained the naming rights to the Phoenix Suns’ exclusive courtside hospitality area under a new partnership with the NBA basketball team.
The deal is part of a multi-year tie-up with the Suns, beginning with the 2013-14 season, for which terms were not disclosed.
FlexPrint has sponsored the team since 2009 and its branding will feature prominently throughout the primary VIP section at the US Airways Center.
Phoenix Suns’ next game at the US Airways Center is against Los Angeles Clippers on October 15.