EXCLUSIVE: Bet365 preferred bidder for Champions League betting sponsorship

(Photo by Emmanuele Ciancaglini/Ciancaphoto Studio/Getty Images)
(Photo by Emmanuele Ciancaglini/Ciancaphoto Studio/Getty Images)
Bet365 has been selected as the preferred bidder to become the first-ever betting brand to sponsor the Uefa Champions League, SportBusiness can exclusively reveal.

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