Ligue 1 club Stade de Reims has signed a new main shirt sponsor deal with Taiwanese airline EVA Air.
Under the one-year deal, EVA Air will have its logo positioned on the front of Reims’ shirt for the 2019-20 season.
EVA Air is currently the only airline to provide daily flights from Paris to Taiwan.
Richard Wang, chief executive of EVA Air, said: “The unifying dimension of football, as well as the proximity of the Reims region with Paris, where we offer a daily flight, were important factors in the genesis of this partnership.”
The deal was brokered by the Infront France agency.
EVA Air is also a partner of English Premier League club West Ham United,
Read this: West Ham lands first airline partner