North American stock car-racing series Nascar has entered into a partnership with mortgage services provider Click n’ Close.
Click n’ Close will serve as the official mortgage provider of Nascar as part of the agreement, the length of which was not disclosed.
Click n’ Close has also agreed a separate deal with Richard Petty Motorsports, a leading Nascar team. As part of this agreement, the Click n’ Close brand will be featured as a primary sponsor of the No. 43 car driven by Darrell “Bubba” Wallace Jr. for at least three races.
Wallace Jr. is set to become the first black full-time driver at Nascar’s top level since 1971. The No. 43 Click n’ Close car will make its debut at the 2018 Daytona 500 and also make appearances at Phoenix Raceway and Texas Motor Speedway.
Through its partnership with Nascar, Click n’ Close will host key customers and prospects at-track with strategic hospitality events at races.
“Click n’ Close’s multi-faceted sponsorship will be an effective way to introduce its platform to a national audience,” Steve Phelps, executive vice-president and chief global sales and marketing officer for Nascar, said. “Our fans are the most brand loyal in sports and continue to differentiate Nascar from other sports and entertainment properties.”