Athletic Club signs B2BinPay as sleeve sponsor, targets commercial revenue boost

Mikel Vesga of Athletic Club in action during the LaLiga match against Girona on February 26, 2023 (by Ion Alcoba/Quality Sport Images/Getty Images)
Mikel Vesga of Athletic Club in action during the LaLiga match against Girona on February 26, 2023 (by Ion Alcoba/Quality Sport Images/Getty Images)

Spanish LaLiga team Athletic Club de Bilbao has agreed a new shirt sponsorship deal with crypto payments platform B2BinPay, as it seeks to drive commercial revenue through a new strategic plan.

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