Aroundtown retains Union Berlin ties with sleeve sponsorship

Grischa Proemel of Union Berlin celebrates after scoring against VfL Bochum on May 14, 2022 (by Martin Rose/Getty Images)

Commercial real estate company Aroundtown has maintained its association with Union Berlin by signing on as the German Bundesliga club’s new sleeve sponsor in cup competitions.

Aroundtown had served as Union’s main shirt sponsor for the three seasons spanning 2019-20 to 2021-22, but it was announced in March that digital insurance company Wefox would take up this position from 2022-23 under a three-season deal, having previously held sleeve sponsorship rights.

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