American Express enters F1 with regional deal, backs Vegas GP

(Jared C. Tilton/Getty Images)
(Jared C. Tilton/Getty Images)
Financial services company American Express has made its first move into Formula 1 sponsorship by agreeing a multi-year regional deal with the organisation and its new US race, the Las Vegas Grand Prix.

You need to be a SportBusiness Sponsorship subscriber to view this content

Talk to our team of experts to learn more about the benefits of subscribing

Already have an account? Sign in here

Read this next

Motorsport

Alpine Motorsports signs H. Moser & Cie. in wide-ranging global deal

5 Feb 2024
Motorsport

McDonald's joins F1's regional sponsorship portfolio with focus on LatAm

4 Mar 2024
Motorsport

Formula 1 2024: Every new team deal

1 Mar 2024
Motorsport

Las Vegas Grand Prix boosts Formula 1's financials

29 Feb 2024
Motorsport

McLaren F1 lands latest US sponsor with Workday deal

28 Mar 2023