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AIA Singapore signs Son as first brand ambassador

Heung-min Son of Tottenham Hotspur celebrates after scoring against Crystal Palace on January 4, 2023 (Sebastian Frej/MB Media/Getty Images)

Pan-Asian insurance group AIA has added another Tottenham Hotspur star to its endorsement roster, with its Singapore division agreeing a deal with Son Heung-min.

The South Korea international becomes AIA Singapore’s first brand ambassador. His appointment comes as part of the AIA One Billion movement which aims to engage a billion people across the region to live ‘Healthier, Longer, Better Lives’ by 2030.

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