Singapore

To celebrate what would have been Bob Paisley’s 100th birthday year, Standard Chartered updated its Stand Red campaign for 2019-20 by using modern tech to connect fans with the legendary manager.

Heineken, the official beer of F1, leveraged the 2019 Singapore Grand Prix through an augmented reality game that offered fans the change to win race and pre-race party tickets.

Komoco Motors, the sole distributor of Hyundai cars in Singapore, has signed as the title sponsor of the Singapore Cup club football competition

SportBusiness, the leading provider of data, analysis, news and insight to businesses working in the $600bn sports industry, today announces the next stage in its rapid global expansion with the opening…

The Singapore arm of pan-Asian insurance firm AIA Group has signed a new title sponsor deal with Singapore’s only professional football league, the Singapore Premier League.

Banking group HSBC has extended a title sponsorship deal for the Ladies Professional Golf Association’s Women’s World Championship.

Singapore Airlines has renewed its title sponsorship of the Singapore leg of the Formula One motor-racing championship.

Chinese financial services provider UnionPay has agreed a deal to sponsor the Singapore leg of the 2018 International Champions Cup pre-season football tournament.

Sumitomo Mitsui Banking Corporation has renewed its title sponsorship of the Singapore Open golf tournament.

Telecommunications company Singtel has signed a five-year extension to its partnership with the Singapore National Olympic Council.

Financial services company RHB has extended its title sponsorship of the Singapore Cup club football competition.

Korean automotive company Hyundai has agreed a deal to become a co-title sponsor of the S.League, the top tier of club football in Singapore.

The Singapore Swimming Association has agreed a sponsorship deal with financial services company Liberty Insurance.

Life insurance company Great Eastern has renewed an agreement with the Football Association of Singapore to serve as a co-title sponsor of the top-tier S.League club competition.

English Premier League football club Manchester City has entered into a regional partnership with Ballr, an engagement technology company that specialises in fantasy sports.

Swiss stamping technology company Bruderer has entered into an Asian-focused partnership with German Bundesliga football club Borussia Dortmund.

Medical services provider Evacuation and Medical Support Unit (EMS) has extended its partnership with the Singapore Swimming Association.