NFL American football team the San Francisco 49ers has entered into a partnership with Datrium, which specialises in tier-one hyperconverged infrastructure for hybrid clouds.
The deal – the length of which was not disclosed – names Datrium as the official converged infrastructure provider of the 49ers.
As part of the agreement, Datrium will sponsor company events, concerts, 49ers home games and the Bay Area Host Committee for the College Football Playoff National Championship at Levi’s Stadium on January 7, 2019.
Datrium will consolidate the workloads from the 49ers’ eight legacy storage arrays and aging servers to two Datrium DVX systems. These systems will provide 49ers coaches with video assets for use in pre-game preparation and in-game decision making.
Datrium DVX will also support corporate applications such as the team’s scouting database, with all data to be backed up daily to Datrium’s built-in backup catalogue.
“Our organisation is always looking to leverage technology and business strategy to maximise the success of our business operations and that’s why we’re committed to partnering with innovative companies that can impact our business both on and off the field,” Brent Schoeb, the 49ers’ vice-president of corporate partnerships, said.
“In Datrium, we have found a partner that has the same DNA as us and we look forward to a winning season on the field and in the data centre.”