Spain
Davis Cup adds El Corte Inglés as sponsor, Spanish Tennis signs with airline Iberia
Spanish department store group El Corte Inglés has signed with Kosmos Tennis as a sponsor of the Davis Cup finals.
Movistar names Alé as new kit sponsor
Spanish UCI WorldTour cycling team Movistar has signed Italian brand Alé as its new kit sponsor.
ETFinance invests in Real Madrid basketball sponsorship
Spanish basketball club Real Madrid has added online investment platform, ETFinance to its sponsorship portfolio
Adidas extends Spanish national team deal as RFEF threats subside
Sports brand adidas has won its battle to retain kits supplier rights with the Royal Spanish Football Federation (RFEF), having extended the relationship for four more years
Atlético Madrid and Ria Money Transfer agree back-of-shirt deal
LaLiga football club Atlético Madrid has signed up international money transfer company Ria Money Transfer as its new back-of-shirt sponsor.
El Corte Inglés signs fresh deal with Spanish Tennis Federation
Department store group El Corte Inglés has stepped up its association with the Spanish Tennis Federation (RFET) by signing a new deal focusing on the men’s and women’s national teams’ participation in the…
Celta Vigo signs sleeve sponsorship with Maldives government
Spanish football club Celta Vigo has signed a sponsorship contract with the government of the Maldives
Former Valencia exec signed by Mad Lions esports team as sponsorship director
Spanish esports team Mad Lions has appointed former Valencia CF executive Pedro Belaunzarán as sponsorship director.
Cupra takes over from Volkswagen stablemate Audi at Barça
Spanish sports car brand Cupra signed as the Official Automotive and Mobility Partner of LaLiga club FC Barcelona in a five-year deal.
Osasuna mulls Kirolbet deal termination following fan backlash
Spanish LaLiga football club Osasuna has said it will explore means of exiting its shirt sponsorship deal with Kirolbet amid criticism from fans over the association with the bookmaker
Ambitious Sevilla invests in infrastructure, targets accelerated commercial growth
Spanish LaLiga club Sevilla FC has embarked on a modernisation process, including a major refurbishment of both its stadium and training ground, as it looks to accelerate growth in commercial revenue.
Supponor wins virtual advertising business at Barcelona
Premium virtual advertising company Supponor has signed a long-term deal with LaLiga club FC Barcelona to provide digital overlay technology for the club’s perimeter advertising inventory.
CaixaBank extends commitment to Mallorca
Spanish financial services company CaixaBank has agreed a two-season extension to its partnership with LaLiga football club RCD Mallorca
Liga ACB club Baxi Manresa signs Fibracat deal for European competition
Catalan Basketball club Bàsquet (Baxi) Manresa has added telecommunications operator Fibracat as a sponsor for the Basketball Champions League (BCL) competition.
Rayo Vallecano names Eneryeti as sleeve sponsor
Spanish Segunda Division football club Rayo Vallecano has agreed a sleeve sponsorship deal with energy drinks brand Eneryeti
Valencia retains sponsorship ties with airline Vueling
Spanish Football club Valencia has extended its Official Partner agreement with airline Vueling.
The pair first signed a short-term contract in February
Spanish Basketball Federation adds Endesa as new main sponsor of Women’s League
Spanish electrical and utility company Endesa has extended its partnership with the Spanish Basketball Federation (FEB) to become the main sponsor of the country’s women’s league.
LaLiga adds Pepsi as sponsor in Guatemala
LaLiga has signed up soft drink Pepsi as its Official Sponsor in Guatemala in an agreement that runs until the end of the 2021-22 Spanish football season