MENA

UAE Pro League football team Shabab Al-Ahli Dubai Club has agreed a deal which will see property developer Emaar become its main sponsor.

Saudi Professional League football club Al-Ahli has agreed a shirt sponsorship deal with the Saudia airline.

Financial institution Qatar National Bank (QNB) has renewed its sponsorship deal with the Qatar Football Association (QFA) and Qatar Stars League Management (QSLM).
 

Research by Sports Sponsorship Insider into the consumer electronics sector has generated rights values to 65 out of 143 recorded sponsorship deals, worth €560m ($657m) per year, at an average deal value of €8.7m per year.

Unilever-owned antiperspirant brand Rexona has agreed deals to sponsor this year’s EuroBasket national team basketball tournament and the Turkish national side.

Research by Sports Sponsorship Insider into the telecommunications sector has generated rights values to 63 out of 190 recorded telco sponsorship deals, worth €510m ($584.4m) per year, at an average deal value of €8.1m per year.

UCI WorldTour cycling outfit UAE Team Emirates has agreed a jersey sponsorship deal with First Abu Dhabi Bank (FAB) ahead of the start of the 2017 Tour de France.

For 2016-17, we have 158 brands and covered 298 properties to map out the sponsorship landscape in the betting sector.

For 2016-17, we have researched 94 properties, including 45 deal values, and covering 27 brands to map out the sponsorship landscape in the oil and gas sector.

For 2016-17, we have researched 134 properties, including 51 deal values, and covering 27 IT brands to map out the sponsorship landscape in the IT sector.