Shawn Medow

Football
Sponsorship & Marketing

Global electronics company Samsung has announced its first deal in Major League Soccer with St. Louis City as the team's official display partner
Football
Sponsorship & Marketing

Gran Centenario Tequila has been named the first official tequila partner for Conmebol's Copa América, which will take place in the United States this summer.
Football
Fan Engagement

Lega Serie A USA has hired American sports marketing firm Allied Sports as an official agency of record to support the league's North American office in New York in its efforts to expand commercially
Skateboarding
Sponsorship & Marketing

Kona Big Wave, the AB InBev beer, has announced a sponsorship with Street League Skateboarding (SLS). The deal begins May 25 at SLS UFC Apex, the fourth of eight events in the 2024 season
Cricket
Sponsorship & Marketing

Cricket Canada has announced a strategic partnership with Nissan Canada ahead of the men's T20 World Cup this summer
Motorsport
Sponsorship & Marketing

Elf Cosmetics has become the first beauty brand to serve as a primary sponsor of a driver in the Indy 500 while also becoming an official partner of the historic race and Indianapolis Motor Speedway (IMS)
Football
Sponsorship & Marketing

No-code platform Spontivly has announced its expansion into the USL Championship with a deal with the Tampa Bay Rowdies
Golf
Sponsorship & Marketing

The PGA Tour has announced an official marketing partnership with Blackstone Products that makes the brand the outdoor cooking equipment provider and official griddle of the PGA Tour and PGA Tour Champions
Football
Sponsorship & Marketing

Detroit City Football Club of the United Soccer League (USL) Championship has acquired a site to build a soccer-specific stadium in time for the 2027 season
Fencing
Sponsorship & Marketing

USA Fencing has secured a multi-year sponsorship with the global hotel company Hilton just over two months from the start of the Paris Olympic Games