Road Cycling

French consumer credit company Cofidis will continue to sink more than €10m ($10.7m) per year into its men's, women's and paracycling teams through 2028, despite limited success on the road in recent years.

Škoda Auto has doubled down on its sponsorships profile in road cycling by extending as a main sponsor of the Tour de France and La Vuelta Grand Tour races for both men and women.

Continental, the German tyre manufacturer, has returned as a sponsor of road cycling's Giro d'Italia after a four-year hiatus

The future of Team Jumbo-Visma, the top professional cycling team from the Netherlands, looks to have been secured with Pon Holdings, a Dutch conglomerate in the transportation sector, stepping into replace…

Short-form video platform TikTok has become an ‘Official Supplier’ of the Tour de France men’s and women’s races, starting from July 1. As

Cycling’s Tour of Britain has signed up a ‘Points Jersey Partner’ in the form of holiday cottages and luxury homes provider,, but has yet to confirm a title sponsor for this year’s race. The

French optical lenses company Krys has renewed as a Major Partner of the Tour de France and the main sponsor of the white jersey, the classification for young riders, until 2026.

The top riders in the Giro d’Italia grand tour race will continue to wear jerseys made by Castelli until at least 2026, after the Italian sportswear firm today (Monday) announced an extension of its s…

Consumer credit and mobile banking group Cofidis has extended its sponsorship of Spain’s La Vuelta Grand Tour cycling event for two more years until 2024.

Italian bank, insurance and asset management group Banca Mediolanum has renewed as a top tier sponsor of the Giro d'Italia Grand Tour cycling race for another three years

Supermarket chain Carrefour Spain has extended its main sponsorship of Spanish road racing classic La Vuelta and become title sponsor of La Vuelta Femenina for the first time

UK investment platform AJ Bell has extended as title sponsor of the upcoming Tour of Britain cycling event for a second year, despite a wider search for a new lead sponsor by the race organisers in 2022

Belgian pro cycling team QuickStep-AlphaVinyl will become Soudal-QuickStep in 2023 under a new five-year co-title deal with the Soudal sealant and adhesive brand

Spanish railway company Renfe has signed as a sponsor of La Vuelta a España cycling Grand Tours event for the seventh consecutive year.

French utility company Suez has become the main co-sponsor of the first French team to make the UCI Women’s World Tour (WWT).

The Chinese Cycling Association has appointed sports marketing entity Wanda Sports to organise and promote a new national road cycling league, according to Chinese sports industry news website

Strava, the social platform for athletes, has signed a three-year sponsorship deal for the Tour de France and the Tour de France Femmes women's event

The Russian ProTour cycling team formerly known as Gazprom-Rusvelo missed its March 27 deadline to find a new title sponsor and has formally suspended its professional competitive activities