Multi-sport

Fifa is offering Visa credit card holders in Qatar access to a special presale of Club World Cup tickets, for the competition that starts on February 4

A new London-based sports and entertainment marketing agency called ‘The Space Between’ has been launched by former leading figures at two well-known sponsorship agencies.

Chinese conglomerate Suning is looking to sell a stake of up to 40 per cent in its Italian Serie A football club Inter Milan, and is in talks with UK-based private equity firm BC Partners - Reuters/CNA Adi

Sponsorship research professional Mark Cornish has been named as the new commercial director, EMEA, for the customer relationship management software provider KORE Software

The new Extreme E off-road all-electric series has pushed back its opening race in Saudi Arabia from March to April due to the Covid-19 pandemic - CNA/Reuters

Spanish LaLiga side Atlético de Madrid has announced an extension to its e-commerce and manufacturing deal with sports merchandising giant Fanatics that will take the agreement up to 2025.

Japanese tennis player Naomi Osaka became a brand ambassador for French fashion label Louis Vuitton - CNN

London-based sport and entertainment agency KIN Partners has promoted Tess O’Sullivan, its head of commercial partnerships, to the newly-created role of business strategy director.

The easing of the diplomatic rift between Qatar and Saudi Arabia was welcomed by Fifa president Gianni Infantino and may reopen talks about an expanded and more lucrative 48-team World Cup in the Middle…

The Italian National Olympic Committee (Coni) has extended its sponsorship contract with fashion brand Emporio Armani

German financial services group Sparkassen-Finanzgruppe has extended its top-tier sponsorship deal with the German Olympic Sports Confederation (DOSB)

Global sports betting and gaming group Entain has announced a wide-ranging partnership with media and technology company Verizon Media to develop new opportunities across interactive sports and entertainment

The start date of the Australian Open on February 8 has been confirmed by the ATP, along with the schedule for the start of the 2021 season

The Sports Consultancy, the London-based sports events and rights consultancy, has reached an agreement with the US-based PumpJack Dataworks to provide a data-led intelligence service to rights-holders,…

Prominent gaming company makes dramatic move to boost scale

Endeavor, the sports and entertainment group that owns sports marketing agency IMG, has invested in basketball-focused representation agency BDA Sports Management

German sportswear company Adidas has said it will make a decision on the future of its Reebok brand in March after confirming it has begun to assess “strategic alternatives”.

James Hogben has been promoted to managing director of the LimeLight Sports agency, which works with brands in the mass participation sector