Formula 1
McLaren’s new marketing chief targets more consumer-facing brands and behind-the-scenes content
McLaren Racing’s new managing director of sales and marketing Mark Waller is promising more consumer-facing brand partnerships and a “much more aggressive” approach to digital and social media from the m…
F1 agrees extension to Singapore Grand Prix title sponsorship with Singapore Airlines
Singapore Airlines has signed a deal with Formula One to extend its title sponsorship of the Singapore Grand Prix until 2021