Basketball
Clippers team up with Hawaii tourism board
NBA’s Warriors partner with Accenture to aid arena development
Basketball Bundesliga champion signs with Sixt
Timberwolves sign up partners for arena development
Besiktas’ basketball team scores jersey sponsor
NBA’s Pacers sign regional deal with law firm
Indianapolis law firm Wagner Reese has entered into a partnership with North American NBA basketball franchise, the Indiana Pacers.
Junckers takes to the court for EuroBasket 2017
Sports flooring manufacturer Junckers has agreed a deal with the International Basketball Federation (Fiba) to sponsor the EuroBasket 2017 national team tournament.
Kumho continues NBA drive with Hornets partnership
Korean tyre manufacturer Kumho has entered into a partnership with the Charlotte Hornets NBA basketball franchise.
Brooklyn Nets land tyre partner
Tyre manufacturer Kenda has entered into a partnership with the Brooklyn Nets NBA basketball franchise.
Kumho partnership a good fit for Atlanta Hawks
NBA basketball team the Atlanta Hawks has entered into a multi-year partnership with the US division of Korean tyre manufacturer Kumho.
Alibaba extends backing of Pac-12’s China Game
Chinese e-commerce company Alibaba will continue to serve as the presenting sponsor of the Pac-12 China Game after agreeing a wide-ranging two-year extension to its partnership with the US college sports conference.
Fenerbahçe’s basketball team banks new jersey sponsor
Turkish Basketball Super League club Fenerbahçe has agreed a jersey sponsorship deal with financial institution Qatar National Bank.
Minnesota basketball teams snack on Jack Link’s deal
NBA basketball franchise the Minnesota Timberwolves and women’s WNBA team the Minnesota Lynx have signed a multi-year partnership with meat snacks manufacturer Jack Link’s.
Brazil’s NBB slam-dunks extensions with sponsors
Brazilian airline Avianca Brasil and domestic pay-television operator Sky have agreed deals with the country’s National Basketball League (LNB), to continue their sponsorships of the top-tier NBB club competition.
NBA’s Hornets on time with Tissot
The Charlotte Hornets NBA basketball franchise has sealed a partnership with watch manufacturer Tissot.
Basketball’s billion-dollar sponsorship market
Basketball Bundesliga champion targets global market with sponsor deal
The Cebi Motors arm of automotive and electrodomestic products supplier Cebi International has extended its partnership with German Basketball Bundesliga team Brose Bamberg.
ING-DiBa extends DBB deal in post-Nowitzki era
German banking group ING-DiBa has renewed as the main sponsor of Germany’s national basketball and national wheelchair basketball teams at roughly the same fee as the previous deal, despite the retirement of the brand’s long-term brand ambassador, Dirk Nowitzki, from international basketball at the start of this year.