National Rugby League
Australia and New Zealand not only share a geographical region, a common language and a similar history but also a sporting culture in which rugby and cricket are major sports and soccer is becoming increasingly popular. This analysis of the countries provides headline data and a deeper dive into Rugby League sponsorships.
Australian telecommunications company Telstra has rejected reports it could end its long-running naming rights sponsorship of rugby league competition the NRL, stating it is instead in talk over extending the deal.
Australian National Rugby League team Gold Coast Titans has sealed a shirt sponsorship deal with digital media agency Jabbry.
Insurance provider JLT has expanded its partnership with North Queensland Cowboys to become the front-of-shorts sponsor for the Australian National Rugby League team.
The New South Wales Rugby League organisation in Australia has signed an official partnership with Sydney hotel and casino complex The Star.