Nascar

Motorsport
Sponsorship & Marketing

Mars Wrigley-owned chocolate brand M&M's will become the title sponsor of the Nascar Cup Series race at Pocono Raceway in Long Pond, Pennsylvania, on July 24
Motorsport
Sponsorship & Marketing

YellaWood, Great Southern Wood Preserving Incorporated’s flagship brand, has extended its title sponsorship of the YellaWood 500 Nascar Cup Series Playoff Race at Talladega Superspeedway in Alabama th…
Motorsport
Sponsorship & Marketing

Brewing company Anheuser-Busch has committed to spend $10m (€8.8m) over the next three years to support female Nascar drivers aged 21 and over through with the Busch Light “Accelerate Her” program. Th
Motorsport
Sponsorship & Marketing

Nascar has announced a double commercial boost ahead of the Busch Light Clash at the Coliseum by securing a multiyear partnership renewal with Credit One Bank and striking a new deal with American Express,…
Motorsport
Sponsorship & Marketing

United States stock car racing series Nascar has rejected an attempt by Xfinity Series driver Brandon Brown to strike a cryptocurrency sponsorship deal based on the controversial "Let's Go Brandon" slogan.
Motorsport
Sponsorship & Marketing

23XI Racing, the Nascar Cup Series team co-owned by basketball legend Michael Jordan and Denny Hamlin, has extended its partnership with quick-service restaurant chain McDonald's for the 2022 season
Motorsport
Sponsorship & Marketing

US stock car racing series Nascar has struck a multiyear partnership with Built Brands, in which Built Bar has been designated the organization's official protein bar
Motorsport
Sponsorship & Marketing

Nascar and residential mortgage firm Ruoff Mortgage have secured a wide-ranging multiyear partnership that will designate the company as the US stock car racing series' official mortgage partner
Motorsport
Sponsorship & Marketing

American stock car racing series Nascar has secured a multiyear partnership with United Rentals, which has been designated the organization's official rental equipment partner
Motorsport
Sponsorship & Marketing

Nascar has expanded its long-standing relationship with esports partner iRacing, which has now been designated the US stock car racing series' official simulation partner.
Motorsport
Sponsorship & Marketing

Unibet, the Kindred Group’s online gaming brand, has unveiled a partnership with Nascar team Stewart-Haas Racing and driver Kevin Harvick to further grow its presence in the United States, specifically in…
Motorsport
Sponsorship & Marketing

Nascar has taken a major step to embrace the cannabidiol (CBD) industry by allowing Pocono Organics to become the entitlement sponsor of the Cup Series race scheduled for June 26 at Pocono Raceway, Pennsylvania
Motorsport
Sponsorship & Marketing

American telecommunications giant Verizon has secured a multiyear partnership with Indianapolis Motor Speedway to become the title sponsor of the Nascar Cup Series race on the IMS road course, starting …
Motorsport
Sponsorship & Marketing

Credit Karma Money has secured a wide-ranging partnership with Speedway Motorsports to become the title sponsor of the Nascar Xfinity Series race at Atlanta Motor Speedway on July 10.
Motorsport
Sponsorship & Marketing

US stock car racing series Nascar has announced a multiyear partnership extension with Pit Boss Grills, continuing the brand’s designation as the official grill of Nascar.
Motorsport
Sponsorship & Marketing

Online grocery platform Instacart has been announced as the title sponsor for Phoenix Raceway's Nascar Cup Series race on March 14. The race will be officially called the Instacart 500.
Motorsport
Sponsorship & Marketing

US stock car racing series Nascar has secured a multiyear partnership with online food delivery service DoorDash, which has been designated its official on-demand delivery platform
Motorsport
Sponsorship & Marketing

Pre-owned vehicle retailer EchoPark Automotive will become the title partner of the inaugural Nascar Cup Series race at Circuit of the Americas in Austin, Texas, which is taking place on May 23