English Premiership rugby union team Worcester Warriors has agreed a long-term deal for sportswear company VX3 to become its new official kit partner.
VX3 will provide matchday apparel and training wear for the Warriors first team, as well as the club’s academy sides and the Worcester Valkyries women’s team.
The deal also establishes global online rugby store Lovell Sports as the Warriors’ training and leisurewear partner.
As part of this arrangement, the Warriors will renovate the official club shop at its Sixways Stadium home. Lovell Rugby will assume management of the retail facility and the club’s online store.
Ben Lovell, managing director at Lovell Sports, said: “Worcester Warriors’ outlook sits perfectly with our own approach to business and we are looking forward to working in collaboration with everyone at Sixways over the coming seasons to really drive growth for both organisations.”
The Warriors had been working with US sportswear provider Under Armour in a three-year deal that began in the 2016-17 season and had been due to run to the 2018-19 campaign.