German Bundesliga club Werder Bremen has extended its long-term partnership with the regional Austrian tourism agency Zillertal Tourismus.
Under the three-year extension, from 2019-20 to 2021-22, Zillertal will continue as a club co-sponsor, benefiting from perimeter board advertising in the broadcast-facing area of the Weser Stadium, as well as activation and social media rights.
The club will also set up a training camp in the region during pre-season, as it has for the last seven years.
Werder chairman Klaus Filbry said: “Year after year we find the best conditions for the training camp of our Bundesliga team. In addition, the region has become a valued destination for many fans, not just during the summer camp.”
Fans of the club are encouraged to visit the region via the Official Fan Trip, organised jointly by Werder and Zillertal Tourismus. As part of the package, fans can watch the Werder squad in practice sessions and friendly matches.