Title sponsor extends commitment to Asian Tour event

International holdings company Worldwide Holdings has agreed a one-year deal to extend its title sponsorship of the Asian Tour’s 2014 Selangor Masters golf event.

Under the agreement, the event will be known as the Worldwide Holdings Selangor Masters for the seventh consecutive year.

The event, which has become a regular fixture in the Asian Tour since its debut in 2008, will take place at the Seri Selangor Golf Club in Malaysia from September 18-21.

Meanwhile the Asian Tour has also struck a deal for customised golf accessories company PRG to become its official accessories supplier.

PRG will use the partnership to promote its bespoke accessories across the region via the Asian Tour’s television coverage and official website.

PRG will now join other official Asian Tour partners such as Oakley, Singha Beer, Rolex and Abacus.