HomeNewsNewsGeneral InsuranceFootballBrazil

Santos signs new shirt sponsor

Campeonato Brasileiro Serie A football club Santos has agreed a shirt sponsorship deal with mobile insurance platform Thinkseg.

The year-long deal will run until May 2018 and cover more than 60 games in total.

Thinkseg’s branding will feature on the back of Santos’ jerseys as part of the agreement.

Thinkseg will also benefit from brand exposure at Santos’ training ground and during press conferences, as well as promotion across the club’s social media channels.

In March, Santos extended its partnership with its front-of-shirt sponsor, government-owned bank Caixa Economica Federal.

The two parties agreed an initial one-year deal, covering the 2017 season. As part of the agreement, Caixa’s branding features on the front of Santos’ shirts, and on the team’s shorts.